David joined the Football Association in 1994 and became its Executive Director and Director of International Development from 2003 to 2006. Before that he worked as a BBC correspondent and presenter for 22 years. David was awarded the OBE in 2007 for services to sport.
From England dressing room to FA boardrooom, David Davies has enjoyed access to all areas in football. He has known everyone from David Beckham to Wayne Rooney, from Sir Alex Ferguson to Sven-Goran Eriksson, as well as legends like Sir Matt Busby, Bill Shankly and George Best. He has lived through all English football’s triumphs, tragedies, farces and scandals of modern times. Now, with the national sport perceived by many to be in crisis, no one is better placed to shed light on what has happened and why. His is a tale of fake sheikhs, fickle secretaries and beauty queens, and of how a boy from the Euston Road fell in love with football, and how he came to run one of the most high-profile organisations in the land.
PUBLISHER: Pocket Books
PUBLICATION DATE; 2009